Home » Advertising and Media

Continuity of User Experience – Case Study

Founded in 2010, 90Seconds is a video authoring platform that simplifies the complexity of video production, connecting brands to freelance creators through a simple, streamlined workflow. User experience background 90Seconds has three key user roles in the platform: Brands - the brands that order a custom video Creators - freelancers who carry out orders

Case Study: Mergers & Acquisition Due Diligence: Social Media Monitoring Platform

Project Overview An angel investor asked us to evaluate the risk of a potential investment in a social media monitoring and big data collection application.   SolutionAn angel investor was approached by a five-person start-up in Tel Aviv with an innovative social media data harvesting application.  The investor asked us to evaluate

Case Study: Mergers & Acquisition Due Diligence – Video on Demand

Mergers/Acquisition Due Diligence: Our client was considering an acquisition of a new video-on-demand technology product company. They hired us to understand the target’s brand strength, development team, technical viability, and customer growth prospects. Mergers/Acquisition Due Diligence  By conducting extensive primary research on their TAM (total addressable market), we sought to understand the

Case Study – Custom Analytics Prototype

Problem Proclivity Media wanted to build a prototype of its advertising technology analytics platform. With an algorithm in mind, they needed a team with the analytics experience necessary to build a scalable front and back-end system that would allow them to establish proof of concept with a custom analytics prototype. Approach Sphere helped Proclivity

Case Study – Ecommerce and Social Media

  Problem A Global Women’s Apparel and Accessories Company had a social media presence of 275,000 followers. They weren’t quite sure how to monetize this but knew they were missing an opportunity to do so. They wanted to create an instant, seamless shopping experience for customers through Instagram but needed help doing so.