Retail electricity supplier increased deals closed won by 70% after upgrading to Salesforce CRM

Our client, a leading retail electricity supplier, used a dated CRM (customer relationship management) tool for years. They came to a point where they recognized they should improve their internal sales processes which were managed in this CRM system. They did also recognise though, that to migrate to a new, more robust CRM system, it would require a skilled team, and they didn’t have the resources to do this in-house. So they reached out to us.

How we helped double leads and boosted sales by 20% for our client

A home improvement company specializing in selling and installing energy efficient products noticed that their lead generation was plateauing. Our client’s processes for capturing, nurturing and converting leads to sales evolved and expanded over many past years of growth, adding overhead which reduced flexibility and scalability in their lead generation process. The company thought there must be a better way and that it’s time for an upgrade. This is where we came in.