A Salesforce Study on How Modern Customers are Buying in Today’s Digital Market
Salesforce Research surveyed nearly 17,000 consumers worldwide to determine the following:
- The evolution of trust and loyalty in customer-brand relationships
- How customers balance their expectations for personalization versus privacy
- What the digital-first customer experience looks like across the customer lifecycle
Discover what the findings are! Data in this report is from a survey conducted from December 8, 2021, through February 1, 2022 and respondents represent countries across six continents.
Get the insights from thousands of consumers and business buyers on the new customer engagement landscape. Download the report today!