How we helped a private equity company
increase sales efficiency by 25% with Salesforce
Overview
A US-based B2B company specializing in financing solutions reached out to us for a way to streamline their tracking and management methods. The sales pipeline was not efficiently tracked and this affected their overall processes. Before migrating to Salesforce Service Cloud, they used dated tracking methods that were not scalable. To help streamline their pipeline, we migrated them to the Salesforce Service Cloud solution.
The Challenge
They could only process a percentage of…
They could only process a percentage of deal submissions from partners, leading to lost opportunities
Inefficient tracking of submissions from partners
Inefficient tracking of submissions from partners
Difficulties handling multiple submissions causing problems for…
Difficulties handling multiple submissions causing problems for underwriting
Limited visibility into source of submissions
Limited visibility into source of submissions
How It Was Solved
Upon onboarding, the Sphere Salesforce Business Analyst and team worked with the company’s operations lead to perform a business process review with our help. Our consultants determined that the client’s issue can be solved by customizations within the Salesforce Service Cloud.
Following a detailed review, we designed a custom Salesforce solution to address key processes and efficiency opportunities. The team initially deployed a custom routing solution to route submissions from partners directly to Salesforce. To do this, we built a custom email tool to parse relevant data automatically. This helped avoid deal duplication, and ensured submissions are attributed to the correct source at time of entry. The second focus was to streamline the lead management process. The new system creates automatic stipulation workflows, as opposed to the manual process the underwriting team had to go through prior to this implementation.
The Results
The overall results were an improved sales pipeline tracking and underwriting processes. By migrating the client’s data over to Salesforce, we provided an efficient management dashboard with underlying details and visibility into each deal stage within the pipeline. In addition, the underwriting team now has all the necessary information in one place to optimize their approach to deal applications. The teams saw a 25% increase in sales efficiency and a 40% decrease in average contract offer, which further derisked the underwriting team’s decision making.
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Hear from
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Lee Ebreo
VP of Engineering at Credit Ninja
These things would not have been achievable if we did not build our own in-house system and if we did not partner with Sphere to help us achieve our goals.

Selah Ben-Haim
VP of Engineering at Prominence Advisors
Our experience with Sphere and their team has been and continues to be fantastic. We keep throwing new projects at them, and they keep knocking them out of the park (including the rescue of a project that was previously bungled by another vendor).

Ben Crawford
Senior Product Manager at Enova Financial
I would expect to be delighted. It's been a really positive experience, working with Sphere, and I would expect you to have the same.

Mark Friedgan
CEO at CreditNinja
Sphere consistently prioritizes the needs of their clients, demonstrating both agility and teamwork. As an offshore team, they have been an integral part of our organization and we plan to continue growing with them.

René Pfitzner
Co-Founder at Experify
Sphere provided excellent full-stack development manpower to augment our team and help push our product forward. They are easy to work with, tech-savvy and proactive.

Bruce Burdick
Chief Information Officer at Integra Credit
We've been working with Sphere and its excellent consultants since our founding. I've found that they are true partners in the success of our business.

Jemal Swoboda
CEO at Dabble
The resources and developers that Sphere Software provides are skilled and have the required technical expertise, but more importantly, they have helped us build a culture of excellence within our team.

Arthur Tretyak
Founder and CEO at IntegraCredit
With Sphere, we were able to migrate in half the time it would take to train an additional FTE… and for a fraction of the cost. Our experience with Sphere has been exceptional.

Lee Ebreo
VP of Engineering at Credit Ninja
These things would not have been achievable if we did not build our own in-house system and if we did not partner with Sphere to help us achieve our goals.

Selah Ben-Haim
VP of Engineering at Prominence Advisors
Our experience with Sphere and their team has been and continues to be fantastic. We keep throwing new projects at them, and they keep knocking them out of the park (including the rescue of a project that was previously bungled by another vendor).

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