Sphere builds prototype ad tech

analytics platform for Proclivity Media

Overview

Proclivity Systems is a predictive analytics company that builds and operates electronic marketplaces spanning various industries. It’s flagship platform, LayerRx, is the first and largest electronic marketplace specially designed for the highly regulated and security-centric buying and selling of data and digital advertising and in the pharmaceutical/healthcare industry.

The Results

Initially focused on creating a fully automated, transparent, and data-secure trading marketplace for the healthcare professional (HCP) market, LayerRx now has over 130 brands that are able to reach verified HCPs with unprecedented reach and scale across 550+ endemic digital supplier properties, 10,000+ non-endemic supplier properties and a vast array of digital channels including mobile/desktop browser, email, mobile app, video, and search. This expansive marketplace also enables multiple data providers (TRx, NRx, claims, etc.) to securely license their data in real-time to facilitate advanced targeting of HCPs and their associated patients (DTC) in a fully HIPAA-compliant manner.

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Lee Ebreo

VP of Engineering at Credit Ninja

These things would not have been achievable if we did not build our own in-house system and if we did not partner with Sphere to help us achieve our goals.

Selah Ben-Haim

VP of Engineering at Prominence Advisors

Our experience with Sphere and their team has been and continues to be fantastic. We keep throwing new projects at them, and they keep knocking them out of the park (including the rescue of a project that was previously bungled by another vendor).

Ben Crawford

Senior Product Manager at Enova Financial

I would expect to be delighted. It's been a really positive experience, working with Sphere, and I would expect you to have the same.

Mark Friedgan

CEO at CreditNinja

Sphere consistently prioritizes the needs of their clients, demonstrating both agility and teamwork. As an offshore team, they have been an integral part of our organization and we plan to continue growing with them.

René Pfitzner

Co-Founder at Experify

Sphere provided excellent full-stack development manpower to augment our team and help push our product forward. They are easy to work with, tech-savvy and proactive.

Bruce Burdick

Chief Information Officer at Integra Credit

We've been working with Sphere and its excellent consultants since our founding. I've found that they are true partners in the success of our business.

Jemal Swoboda

CEO at Dabble

The resources and developers that Sphere Software provides are skilled and have the required technical expertise, but more importantly, they have helped us build a culture of excellence within our team.

Arthur Tretyak

Founder and CEO at IntegraCredit

With Sphere, we were able to migrate in half the time it would take to train an additional FTE… and for a fraction of the cost. Our experience with Sphere has been exceptional.

Lee Ebreo

VP of Engineering at Credit Ninja

These things would not have been achievable if we did not build our own in-house system and if we did not partner with Sphere to help us achieve our goals.

Selah Ben-Haim

VP of Engineering at Prominence Advisors